Wednesday, 15 May 2013

biz car quiz



1. What is common to Aspirin, Cellophane, Corn flakes, Escalator, Kerosene, Nylon, thermos and Zipper?
 Brand names that have become words in English language.
2. Which TELCO product is named after its long time chief Sumant Moolgaonkar?
 The Tata Sumo
3. What was concocted by a pharmacist named Caleb D Bradham as a cure for dyspepsia?
 Pepsi
4. What did a newly wed Johnson and Johnson employee named Earl G Dickson come up with in 1920 because his wife, who was inexperienced in the kitchen kept burning and cutting herself?
Band –Aid
5. Which Indian brand gets its name from the Latin word for ‘strength’ or ‘vigour’?
Vim detergent
6. Which Indian product was launched by ace magician Franz Hararay at a magic show in Delhi?
The TVS Spectra
7. Which soft drink, invented in the 1920s by C.L.Briggs in Price’s Branch, Missouri was originally called Bib-Label Lithianted Lemon Hearted Soda and was guaranteed to take the ‘ouch out of the grouch’?
 7-UP
8. The name of the cassette and record company TIPS is an acronym for what?
To Improve and Promote Singing
9. By 1861, this product, produced in USA, enjoyed higher sales abroad than in the USA. In Africa, salesmen had to customise the machine because the tribesmen wanted it to be noisier, because they believed ‘good iron made more noise’. Mahatma Gandhi described it as ‘One of the few useful things ever invented’. What?
The Singer Sewing Machine
10. What does the T in the name of the Indian entertainment conglomerate T-Series stand for?
 Trishul
11. What do the letters ESPN in the name of the TV channel stand for?
Entertainment and Sports Programming Network
12. Which European supermarket chain opened their first Indian outlet in Bangalore and later sold out to the Tatas who renamed it ‘Westside’?
Littlewoods
13. What was designed by Umesh Rao, a young empoyee of the J. Walter Thompson advertising agency on an idea by Booby Kooka?
The Air India Maharaja
14. What do the letters in the names of the Indian corporate giants BPL and MRF stand for?
BPL – British Physical Laboratories
MRF – Madras Rubber Factory

15. What is common to MRF, Britannia, Elf, BPL?
All corporate giants who run sports academies in India viz. The MRF Pace Foundation at Chennai, The Britannia Amritraj Tennis Academy at Chennai, The Elf Vengsarkar Cricket Academy at Mumbai and the BPL Padukone Badminton Academy at Bangalore

biz anwers 5



1. M.H.Hasham lost his family business of rice exports when the Govt. nationalised it in 1940. Unfazed he plunged into the oil business setting up Western India Vegetable Products in 1945. At the time of partition he was invited by Mohd. Ali Jinnah to join his ministry in Pakistan. He refused and chose to stay on in India. His company did not grow too much and at the time of his death in 1967 had just two fairly successful Vanaspati brands Sunflower and Camel. Which company?
WIPRO
2. Why did Homi Sethna of TOMCO name India’s first detergent bar, 501?
All the soaps at that time were imported from England and came in batches of 500. Homi Sethna was instrumental in launching India’s first ever detergent bar and in order to drive the point home to the British he named it 501
3. Which company was founded by Frank A. Seiberling and his brother Charles in 1900. Its main product was lined with long staple cotton?
Good Year
4. Why is IBM called the ‘Big Blue’?
IBM built its reputation on customer service. It had an army of blue suited salesmen who swarmed all over the US. Therefore it got the name Big Blue
5. This brand was launched in India with one of the largest advertising budgets – Rs. 15 Crore which was 60% of its turnover. 1.5 Crore of this was used to buy up 5 minutes of airtime on the same day at the same time on every TV Channel thus accomplishing for the first time in India, what in advertising jargon is known as a ‘road block’. Which brand?
Real Value vacuumiser.
6. Revlon was founded by Charles Revson. Then why is it called Revlon?
The ‘L’ was added in honour of the nail polish supplier Charles Lachman.
7. The 1900 Corporation, USA introduced a product under a brand name which became a huge success. The company soon adopted the brand name as the name of the company. Which company?
Whirlpool
8. In 1980,  Rolls Royce launched their ‘Silver Spirit’ model highlighting a particular feature. What feature and why?
David Ogilvy’s ad for the Rolls Royce had the adline ‘At 60 miles per hour, the only sound comes from the clock’. The team of engineers who designed the car were not impressed that the clock made a noise. So Rolls Royce worked on installing a noise free digital clock that was soundless and installed it in the ‘Silver Spirit’. This was the feature that was highlighted.
9. One morning in 1935, a small time businessman Bishandas Basil hit upon the idea of setting up a sewing machine factory in Calcutta. He thus set up Jay Engineering Works. The machines went on to become a huge success. What name were the machines sold under and why?
It was called Usha after Bishandas’s daughter.
10. This person named his company’s leading brand after his nephew, the son of his brother Ramniklal. What brand and who?
Vimal and Dhirubhai Ambani
11. ‘I have 3 priorities – God, family and __________, and at work these get reversed’. So said the founder of this famous company. 8 months after he died his company sold its 50 billionth product and dislodged Sears Roebuck to enter the Dow Jones 30 Index. Name the founder and the company.
Ray Kroc and McDonald’s.
12. In the Ford Escort ad featuring Leander Paes he drinks a particular soft drink and has two books in the car. Name all three.
7 Up, Joseph Heller’s Catch 22 and Jack Higgins’ Thunderpoint.
13. In 1884, a practicing and self-dispensing doctor in Calcutta, Dr. S.K.Burman launched three ayurvedic machines. The medicines were sold on a ‘value for money plank’ and were sent to patients through VPP. Two of the brands he launched were Juri Tap, an anti-malarial and Plaguin for Plague. He also launched a third brand, which was a digestive and exists even today. Later a company which was named in his honour took over the brands. Name the doctor and the company.
The doctor was Dr. S.K.Burman. He was affectionately called Daktar Burman by the locals thus giving the company the name Dabur. The third brand was Pudin Hara.
14. Who on whom – ‘If he was a plumber, he would control all the water in the world and force anyone who wants a drop of the precious liquid to cut a deal with him’.
Larry Ellison, CEO of Oracle on Bill Gates
15. The owner of this well known Indian brand once worked as a lab assistant at the Lalbhai Group’s New Cotton Mills, followed y the Gujarat Govt.’s Dept. of Mining and Geology. In his free time he would manufacture his product, which he sold door-to-door on Sundays for Rs. 3 a Kg. While his nearest competitor sold it at Rs. 15. Who and what?
Karsanbhai Patel and Nirma.
16. In 1994, IBM ran a campaign whose punchline was ‘Flight 4.0 to Chicago is delayed’. What was IBM referring to?
Microsoft’s delay in launching Windows 95 (Windows 4.0 officially) which was codenamed ‘Chicago’.
17. What was the contribution of Caroline Davidson, a college student to the world of business in 1971?
She designed the Nike logo ‘Swoosh’ for which she was paid $35.
18. This company was founded by Joyce and brother Rolle. Together they developed one of the world’s largest art organisations with over 400 artists. What?
Hallmark Cards.
19. What is the claim to fame of Sergei Zyman in the marketing world?
He was behind the disastrous launch of ‘New Coke’ in 1984.
20. In 1947, Digamber Parasuram Dandekar, a small time entrepreneur was sitting in an Irani restaurant in Bombay, drinking tea. An advertisement caught his eye then. Inspired, he launched a brand which controls 60% of its market today. Which brand?
Camel and Camlin Stationery. He saw the ad for Camel cigarettes, which went ‘I would walk a mile for a Camel’. He started Camel Stationery and his first product was Camel Ink with the line ‘Camel Ink writes for mils and miles without a break’.
21. What did Nestle do in 1938, on the request of the Brazilian Govt.?
It invented ‘Instant Coffee’.
22. Which brand’s logo, in the form that it appears on it products, always weighs 0.38 gms and is the surest sign of the authenticity of the product?
Lacoste
23. In corporate jargon, what is ‘Cold Calling’?
Making an unsolicited call in person on a perspective customer to sell a product.
24. According to Business Week, when the New York trade center was bombed in 1993, a man by name Jim McIntyre led a group of people across 34 floors in total darkness to safety. What did he use for light?
A Times Indiglo watch.
25. The first wholly Indian made commercial was for Dalda Vanaspati. Who sang the jingle?
Talat Mehmood.
26. Which major Japanese company started in 1915 with the manufacture of pencils and only later moved on to the products that they are today famous for, also retaining the brandname of the pencils for all their products?
Sharp
27. In the UK, what is a ‘Pink Pound’?
Money earned from offering services or selling products to gays.
28. According to McDonald’s , what is the ‘Golden Arches theory of Conflict prevention’?
No country with McDonald’s has ever gone to war with each other.
29. Bill Gates and his team at Microsoft took a team of reporters into a submarine during a product launch. Why did Gates do this?
To show what it was like, to live in a ‘windowless world’. The product of course was Windows 95.
30. In 1891, James C. Fargo, then President of a particular company went on a business trip to Europe. Fed up with a certain kind of hassle that he repeatedly faced, he asked the manager of the European branch of the company, Marcellus Berry, to devise a solution. What resulted?
Fargo had problems carrying money abroad. He could carry currency gold or non-negotiable drafts or letters of credits, all acceptable only at the banks they named. Berry came up with the idea of a cheque that could be signed and paid for on purchasing and again on encashment, thus allowing safe carrying anywhere the cheques were accepted. In other words, he invented Travellers’ Cheques. The company was American Express.

biz quiz 4 answers



1. What according to the Indian government is the only 3 wheeler that you can drive without a license?
The Road Roller
2. Persis Khambatta and Protima Bedi both died on the same day. A month earlier they had been interviewed together on a Television show. Name the show and the host.
‘Not a nice man to know’ hosted by Kushwant Singh on Star Plus
3. What name is derived from the Persian for ‘Huge sheet of water’?
India. Since the Persians couldn’t pronounce Sindhu, they referred to it as ‘the huge sheet of water’ or ‘India’.
4. Which animal is the largest member of the Pig family?
The Hippopotamus
5. This vehicle was used for all general purposes during the World Wars and it was said that it could do anything but talk. What?
The General Purpose Vehicle or the Jeep (from GP)
6. In Tirupati, the Hundi receives millions of rupees every year. What is the mythological reason for the Hundi to be there in the first place?
Once Vishnu was reborn on earth to take back Lakshmi who had come away after a fight. In that birth he needed money to marry her and he borrowed it from Kubera since he had none. Till today his devotees are helping him pay back the loan by contributing to the Hundi.
7. Nowadays, there is this trend of conducting marriages at weird locales, like on a plane. But, for a wedding conducted on a plane, the rule is that Sikh rites have to be followed even though it is a Hindu wedding. Why?
Because the Sikh rites of marriage don’t need the marriage to be conducted in the presence of  Agni or fire.
8. Complete the lines – “Till earth and sky stand, presently at God’s great judgement seat, _____________”.
“East is East and West is West and the Twain shall never meet” from Rudyard Kipling’s ‘Ballads of the East and West’
9. In the world of Children’s fiction, if you followed the directions “Second to the right and straight on till morning”, where would you go?

Neverland (Peter Pan)
10. The road outside the Chicago Art Institute in Chicago was originally called Michigan Avenue. Now it has been renamed after an Indian. Who?
Swami Vivekananda
11. Captain Haddock is the President of an organization called SSS. What odes SSS stand for?
Society of Sober Sailors
12. The chief architectural planner of the 1893 World Columbian Exposition in Chicago, David H. Burnham wanted to produce a homegrown structure that would rival the Eiffel Tower. He conducted a competition. The winner was George Washington Gale. What did he invent?
The Giant Wheel or the Ferris Wheel
13. What practice evolved when Eskimos murdered the captain of the ship Heartsease in 1612?
The practice of flying the flag at half-mast.
14. The San Francisco Chronicle described this person as having ‘the determination of Bjorn Borg, the grunt of Jimmy Connors and the laugh of Woody Woodpecker’. Who?
Monica Seles
15. In 1979, the Nobel Prize winners for medicine Sir Geoffrey Hounsfield and Allan Cormack were neither doctors nor physiologists. Why were they then awarded the Nobel Prize?
For inventing the CAT scan.
16. What, during the French Revolution, were called Liberty, Equality and Fraternity?
The King, Queen and Jack on a pack of cards.
17. Which is the most famous publication of the company Bennett and Coleman?
The Times of India
18. In 1935, Carl Van Ossietzsky, German journalist and pacifist won the Nobel Prize by beating a much more famous person whose nomination for the Prize was vehemently opposed by the British. Who?
Mahatma Gandhi
19. Sage Bhagiratha performed penance to bring Ganga to earth. Sage Kashyapa performed penance to bring which river to earth?
Saraswathi
20. Devonshire House is one of the most popular haunts of Bangaloreans. By what name is it better known?
Galaxy Theatre
21. She was the first winner of the Asian Women’s amateur Table Tennis title but is better known for her professional life. Who?
Kiran Bedi
22. The controversial movie ‘Fire’ is the first of director Deepa Mehta’s ‘Elements’ trilogy. Name the other two.
Earth and Water
23. Which two cricketers and singer have been signed on to endorse Coca Cola in addition to Saurav Ganguly and Javagal Srinath?
Robin Singh, Anil Kumble and Daler Mehndi
24. Which celebrity made her Hindi film debut in the small role of the wife of tribal Raghubir Yadav in the award winning ‘Massey Saheb’?
Arundhati Roy
25. Who was awarded the Bank of Sweden Prize for 1998?
Amartya Sen (The Bank of Sweden Prize is the Economics Nobel)
26. Recently a Dubai based company launched a range of perfumes called ‘SK’. After whom is it named?
Shahrukh Khan
27. In the world of comics whose mind ‘works faster than a computer’?
Chacha Chaudhary
28. Which Kannada movie won the National Award for Best Film in 1998?
Girish Kasaravalli’s ‘Thayi Saaheba’
29. Where in Bangalore would you find the following words inscribed ‘Government’s work is God’s work’?
On the Vidhana Soudha
30. What is advertised with the line ‘Nothing else matters at nine’?
Star News
31. In the world of Indian classical music how are Lalitha and Haripriya better known?
Hyderabad Sisters
32. In the name of the popular computer iMAC, What does the ‘i’ stand for?
Internet
33. It was earlier called as ‘The Statuette’. How do we know it today?
The Oscar
34. Who or what did Shakespeare describe as ‘the green eyed monster’?
Jealousy
35. In the Mahabharata, other than the Kauravas who else had a hundred brothers?
Shakuni
36. Whose autobiography is titled ‘Wings of Fire’?
A.P.J. Abdul Kalam
37. Who edits the women’s magazine ‘New Woman’?
Hema Malini
38. Which cricketer is slated to star opposite Madhuri Dixit in a forthcoming film?
Ajay Jadeja
39. What was born in a pub in London during a barroom argument on which bird was the fastest in the British Isles?
The Guinness Book of Records
40. Which king, the son of Sage Pulyasta was an accomplished veena player and his royal flag bore it as his insignia?
Ravana

biz quiz 3 with answers



1.The first product made by this company was a car record player. They gave themselves a name similar to the name of the market leader in record players in those days. Today, this company has a worldwide presence and is known as a premier communications company.  Name the company?
Motorola
2. Mitchell Kapor, a Bostonian, is a teacher of Transcendental Meditation and a Buddhist. In 1988, he started a foundation for electronic free speech. But he is the founder of a well-know company. Which one?
Lotus
 
3. An American inventor Herman Hollerith devised an electromechanical
counting machine that used punched cards to tabulate the results of the 1890 United States census. The firm that grew out of this business eventually became which familiar company?
IBM (international Business Machines)
 
4. Nolan Bushnell launched the video game industry with the founding of a      company that took its name from the Japanese game of "Go" where the
word is  used to warn an opponent that he is in danger of losing. Name the Company?
Atari
 
5. In the Internet lingo, if someone advised you to 'RTFM', what is he telling you to do?
Read the F***ing Manual
 
6. What is a three-finger exercise?
Pressing Ctrl+Alt+del on the Keyboard (cold reboot)
 
 7. Why did Intel call the successor to the 486 Processor series "Pentium", instead of using a combination of digits as they had always done?
Because Numbers cannot be trademarked.
 
 8. He shares his first name with a character in "Peanuts" and he is known
 as the person who wrote Linux. Who?
Linus Torvalds
 
9. If you find yourself in an Infinite Loop in the Bay area, where would you be?
Apple’s HQ
 
10.What is the section of Yahoo that is dedicated to kids called?
Yahooligans
 
 11.What are "Bells & Whistles"?
Features in a software that are of cosmetic value only.
 
12.A program that automatically sends a default reply to the senders  of
incoming email messages is called?
Auto Responders or Vacation Responders
 
13.Which Bangalorean started the free e-mail service "Hotmail"?
Sabeer Bhatia
 14.It is the name of a very famous river in South America. However,
 Amazon is also known in the wired world for what?
The largest bookstore in the Universe
 
15.What is electronic money known as in common internet parlance?
Cybercash
 
16.It is not something that you'd like to eat even if you were stranded  in  an island with adequate supplies of it. However, which unpopular food  item is also the term used to describe unwanted mail sent to a mass of e-mail addresses to advertise products or services?
Spam
 
17.What is DPI in computer printing terminology?
Dots per inch
 
18.What is the term for a small, book-sized computer with a screen that allows you to read the digitized text of a book complete with a touch-sensitive screen and stylus that let you highlight, annotate, or bookmark the book?
An e-book.
 
19.Before the World Wide Web, what was the system for finding and displaying document files stored on the Internet. It was named for the mascot of the college where it was developed, the University of Minnesota?
Gopher
 
20. Which company started in  a garage in Palo Alto received its first  order   from Disney, the making the film Fantasia, for Oscillators?
Hewlett Packard
21.What do we call software that has become so loaded with features that it      practically takes up all of a computer's hard disk and requires much too much of its RAM to run?
Bloatware
 
 22.Who is called the father of computing for his contribution to the basic    design of the Computer through what he called the analytical engine?
Charles Babbage
 
23.DVD, the new technology that looks like a CD-ROM but holds over 4.7 Gb     of data (can hold a full length movie) stands for?
Digital Versatile Disc
 
24.Who is a 404? (clue : The Internet)
A clueless person, from the www error message "404 not found"
25.Which word, meaning both "an opportunistic Computer hacker" and science
Fiction dealing with future urban societies dominated by computers" was  coined by writer Bruce Bethke?
Cyberpunk
 
 26.What is a program that is disguised as useful software but which actually crashes your hard-disk called?
Trojan Horse
 
27.What is Spanish for a "tall pole"?(clue : ask the Document Company)
Palo Alto
 
28.In the field of Computers, the statement "the power of a microprocessor doubles every 18 months...." is better known as?
Moore’s Law
 
29.Name the first Indian product to be put up (earlier this week) on Microsoft's Site Builder Network site? Hint - it is a customised customer  e-mail manager
Bangalore-based Aditi Technologies’ Talisma.
 
30.What was Project Memphis?
Code name for the development of Windows 98. Project Chicago was Windows 95

biz quiz 2 with anwers



1. What is common to French Kiss, British Stiff Upper Lip and Italian Romance?
Royal Toothbrush
2. This machine was invented in 1879 by an American CafĂ© owner who was inspired by a ship’s revolution counter to make it. Invented by James Ritty he called it the ‘Thief catcher’. What?
The Cash Register
3. What is Scottish slang for a ‘furry looking Salmon fishing fly’?
Black Dog
4. Who about what – It took 7882 different jobs to complete one unit. He noted that of these 7882 specialised jobs, 749 required ‘strong able bodied and physically perfect men, 3338 need men of merely ordinary physical strength, most of the rest could be performed by women and older children’. And he continued coolly ‘ we found that 670 could be filled by legless men, 2637 by one legged men, two by armless men, 715 by one armed men and 10 by blind men’.
Henry Ford on the Model – T
5. In 1694, William Patterson founded this institution which sold government bonds, issued Government backed currency and later began to regulate the lending practices of banks. It eventually took control of the money supply. What?
The Bank of England
6. Who was the warden of the British Mint in the late 17th century and was responsible for the revolutionary recoinage which put an end to counterfeiting in England?
Isaac Newton
7. A famous landmark marking this place is a statue of George Washington which stands at the spot where he stood to take oath as President. Which place?
Wall Street
8. Which clothing company launched a product not related to its core business with the adline ‘______’s smallest garment is a condom’?
Benetton
9. Which industrial city on Honshu Island, Japan gave its name to a brand of automobiles?
Kawasaki
10. Which is the official advertising agency of the Indian Government?
DAVP Directorate of Audio Visual Publicity
11. What was originally started by Maharaja Digvijay Singh of Jamnagar, Gujarat?
Digjam
12. How de we get the name TITAN?
Tata Industries and Tamil Nadu Industrial Development Corporation, the two partners
13. All multinationals now ensure that any shampoo launched in the market is available in sachet form too. But which was the first company that launched shampoos in sachets?
Velvette
14. What is a ‘Rugmark’?
A certification on Indian made carpets that no child labour was involved in its making
15. What item of packaging has become developed by Chapman Root of Root Glass Company has become synonymous with a brand since then?
The Coca Cola Bottle
16. Who began his modelling career with an ad for Century soap?
Sunil Gavaskar
17. Who was the only person to feature in ads of both rival cola Thums Up and Pepsi?
Kapil Dev
18. Which was the first product to be advertised on Doordarshan, on January 1st 1976?
Gwalior Suitings
19. Which magazine launched in Delhi and Bombay exclusively for Taxi Cabs calls itself a ‘cabzine’?
Yellow Top
20. What building owned by Prudential Assurance Company was put up for sale in 1991?
The Empire State Building
21. Which brand derives its name from the Danish word for ‘Play Well’?
Lego
22. What did Walt Disney ban his employees, by contract from having?
Mustaches
23. Which Indian car in its country of origin, Italy, was known as Millicento?
Premier Padmini
24. Tony the Tiger and Cornelius the Rooster are mascots of which brand?
Kellog’s
25. Which English phrase first originated from a Lifebuoy ad?
Body Odour
26. Which brand of camera was taken on the first mission to the moon and left there?
Haselblad
27. Which company was once known as the Bachraj trading Company?
Bajaj
28. Who designed the Volkswagen Beetle?
Ferdinand Porsche
29. What is Stephen Fry famous for?
He invented Post-It
30. Who are DINKS?
Couples with Double Income No KidS